MONOCHROME CREATIVES LLP

In their own words

Kolkata-based Ritika Agarwal, 25, is an impact entrepreneur to a T because she’s using her sense of design and zealous business sensibilities to make a positive impact in the society, especially for the underprivileged children. Armed with a degree in Graphic Design from Falmouth University, United Kingdom, RITIKA started her venture Monochrome, an innovation and design consultancy, “to channelise the power of businesses to tackle social issues through effective design methods” in 2017. Moved by the lack of educational and creative resources for children hailing from low-income families, she started her first project at Monochrome, Sticky Bits. “I want every child across India to have a means to express themselves creatively. I also want to make activity-based learning accessible to schools that cannot afford expensive building blocks or other creative tools. I pity how creativity is limited to screens nowadays and wish to change this through Sticky Bits,” she quips on the thought behind launching this product. The innovative method of teaching for students and teachers alike and can be used for activity-based learning. “Sticky Bits are biodegradable and non-toxic colourful bits. These can be used for various activities such as art and craft classes, storytelling, maths, science and team building. These are economical, and also environment-friendly, and suitable for all age groups as they develop the mind to think out-of-the-box,” explains RITIKA , adding that “one can simply dab, stick, build and let creativity soar high. All that one needs is a piece of moist sponge, a pack of Sticky Bits and a pair of SAFETY scissors to shape up the designs.” Explaining the reason why she prefers to call herself an impact entrepreneur, RITIKA says, “I take up projects that create a positive impact on society.” With design as her tool, she hopes to bring everyone together to solve the bigger problems. “We have been running away from these problems because the implications are greater in communities that have lesser means to mitigate them. The world is moving towards making everything smarter while an odd bunch wishes things were a little bit simpler. Design can solve problems, and I started Monochrome to empower and educate through design,” says the young entrepreneur on designing for change. She plans to reach out to NGOs and schools across the country that are willing to resort to innovative methods of teaching, and in the last one year, has conducted numerous storytelling, team building and activity-based learning workshops with children ranging from three to 12 years. Reminiscing her experience from one of the sessions that she held with kids at Child in Need Institute, in Kolkata, she says, “It was probably one of the best workshops where a 10-year old boy used Sticky Bits to make a layout of what he called 'home'. It was not your ordinary hut with a roof; it was a simple floor layout of two rooms, a bed frame and a table. That day I realised the power that Sticky Bits had - to let children dream and create without rules or restrictions.” Her tool has also been introduced by three young fellows in the Teach For India classrooms in Mumbai. Her design product has received heartwarming responses from educators, parents and children, and that has only reaffirmed her faith that Sticky Bits can do wonders and become a tool for transforming the educational system in the country. “We are not going to stop till we have made this creative and educational tool available to all the creatives geniuses out there who dare to dream and create wonder,” she says on an optimistic note. She plans to take Sticky Bits pan-India and make it available to all developing minds and is currently working on new packaging and plan to launch it on multiple online platforms.

Written by the company on its public Startup India profile. Not verified by us.

Is this your company?

Everything here comes from public government records. If something is wrong, the authoritative place to correct it is the Startup India portal itself, and we will pick the correction up on the next monthly snapshot. To flag an error on our side, use the report link or write to trust@indianstartupmap.com.

How we built this record Where the data comes from How you may reuse it