ASHA FOODS & HOSPITALITY LLP

In their own words

Founded in 2024 by the dynamic mother-son duo, Mrs. Asha Pasricha and Mr. Ashish Pasricha, Asha Foods & Hospitality LLP is built on a legacy of culinary expertise and modern business acumen. With over 35+ years of experience in home kitchen management, cooking, and culinary arts, Mrs. Asha Pasricha brings a deep-rooted passion for authentic flavours, while Mr. Ashish Pasricha, leveraging his 10+ years of corporate expertise in business development, marketing, and customer-centric strategies, ensures a strong, sustainable, and growth-driven business model. Under the brand name "VIRASAT", the restaurant is strategically located in Panipat on NH44 (G.T. Road)—one of India's busiest and most historic highways. Designed to cater to both travellers and local customers, "VIRASAT" aims to be more than just a restaurant; it is a premium stopover destination, offering high-quality food, best-in-class hospitality, and a vibrant hangout space for families and friends. Beyond dining, "VIRASAT" is committed to enhancing the Travellers experience by providing essential amenities such as clean restrooms, an infant care room, an EV charging station, temporary accommodations, general shopping items, and an ATM. With a vision to be "First in Choice & First in Experience", the company is dedicated to not only delivering excellence in hospitality but also to creating employment opportunities for over 50+ skilled youth and women, contributing to community growth and empowerment. Driven by tradition, innovation, and a commitment to quality, Asha Foods & Hospitality LLP aims to establish "VIRASAT” as a profitable, sustainable, and customer-centric venture that blends rich heritage with modern convenience, making it a preferred destination for all.

Written by the company on its public Startup India profile. Not verified by us.