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Six things we look for on every startup: DPIIT recognition, a CIN, a website, a description, a logo and a funding signal. This startup has all six.
Location
Where this is
District
Hyderabad
Telangana
Startup India records the district. We do not have a street address for this company, and we will not invent one.
No point is drawn, because we do not have one.
The register records this company's district and nothing finer, so the district is what is drawn. No point is shown, because we do not have one.
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Geocode confidence: low
See all Hyderabad startups on the map How we placed this startup
In context
What this startup amounts to
BT41 BEVERAGES PRIVATE LIMITED is a Startup India startup we can place no finer than Hyderabad district, which holds 20,860 startups in this snapshot. 1,178 of those startups are filed under Food & Beverages, 6% of the district. The one funding signal on it is: Self-declared on the government form, unverified.
Every figure above is counted from the 2026-08 snapshot and is the same number the page it links to prints.
In their own words
Title: K'ROO: Expanding into New Markets Subtitle: Crafting a Refreshing Beer Experience for India 2: Brand Overview Origin: K'ROO, inspired by "Kay-roo" (slang for Kangaroo), crafted for Indian tastes. Unique Selling Proposition: Flavorful, easy-to-drink lager with a high ABV (7%) that complements Indian food. 3: Product Portfolio K'ROO: Signature, strong lager (7% ABV). K'ROO PRIME: Lighter variant, perfect for health-conscious drinkers. Attributes: Compliments Indian weather Balanced taste, low bitterness Consistent quality 4: Current Market Presence Where We Are: Goa, Uttar Pradesh Growth: Positive reception and steady growth. 5: Target Markets – Andhra Pradesh & Telangana Opportunity: Growing beer market with a young, food-loving population. Key Cities: Hyderabad, Visakhapatnam. Cultural Fit: Beer is a social experience, perfect for complementing local cuisines. 6: Marketing Strategy Brand Message: "K'ROO: Crafted for Conversations, Built for Occasions" Tactics: Social Media Campaigns targeting appropriate target consumers Food Pairing Focus through partnerships with local restaurants and chefs Event Sponsorships to drive brand awareness 7: Distribution Strategy Retail: Focus on key cities, expand into semi-urban areas based on demand. On-Trade: Collaborate with bars, pubs, and restaurants. 8: Product Innovation K'ROO PRIME: Lighter beer for a broader audience. Limited Editions: Regional flavors or seasonal variants to cater to local tastes. 9: Launch Plan Phase 1: Sampling campaigns and event sponsorships. Phase 2: Expand retail and on-trade presence. Phase 3: Customer retention through loyalty programs and promotions. 10: Conclusion Why K'ROO? Premium product with strong cultural alignment. Unique offering in the growing beer market. Next Steps: Expand distribution, partnerships, and launch events.
Written by the company on its public Startup India profile. Not verified by us.
The listing
What the startup says
- DPIIT recognition number
- DIPP195060
- CIN
- U15500TG2019PTC134677
- Incorporated (MCA)
- 2019
- Registered on Startup India
- 2025
- Self-declared stage
- Scaling
- Industry
- Food & Beverages
- Food & Beverages in Hyderabad
- 1,178 startups
- District
- Hyderabad
- State
- Telangana
- Registered pincode
- 500081
- MCA status
- Active
- Company class
- Private
- Registrar
- RoC-Hyderabad
- Authorised capital
- ₹20,00,000
- Paid-up capital
- ₹10,67,190
Evidence
Funding signals
We hold evidence classes, not events. There is no amount and no date here because we do not have them, and a class says only where the company was named. 1,914 of the 20,860 startups in Hyderabad carry a signal of some class.
- Self-declared on the government form, unverified
Building a list? 20,860 Hyderabad startups are in Explore, with website and CIN columns, the first 25 free.
Nearby
More startups near here
Other startups the register places in Hyderabad, ranked by the evidence held on each, the same six things the dots near the top count.
Around it
The neighbourhood
This startup carries no locality line, so the district is the finest ring we can place it in.
All 20,860 registered startups in Hyderabad are analysed in a 48-page report. About the report
Is this your company?
Everything here comes from public government records. If something is wrong, the authoritative place to correct it is the Startup India portal itself, and we will pick the correction up on the next monthly snapshot. To flag an error on our side, use the report link or write to trust@indianstartupmap.com.
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