CARTIGRAM LLP

In their own words

Cartigram was started with a simple belief: small businesses grow faster when they are part of the right network. Across India, millions of MSMEs work hard every day but remain invisible, disconnected, and dependent on informal or unreliable channels to find buyers, suppliers, and partners. Going online often feels complicated, expensive, or risky—and most platforms are not built with small businesses in mind. Cartigram is built to change that. At the heart of Cartigram is Cartigram Commerce, a network-first B2B platform created exclusively for verified MSMEs. Instead of being an open marketplace where anyone can join, Cartigram Commerce is a closed, trust-driven business network. Every business on the platform is verified, so MSMEs can discover, connect, and trade with confidence. Each business on Cartigram gets a digital storefront to showcase what they do, along with simple tools to manage orders, payments, and logistics. More importantly, they become part of a growing community of real businesses—buyers, sellers, manufacturers, service providers—who are actively looking to work with other trusted MSMEs. Cartigram is not just about selling products online. It is about giving small businesses visibility, credibility, and access—things that larger companies already take for granted. By bringing commerce, discovery, and trust into one place, Cartigram helps MSMEs focus on building relationships and growing their business, rather than struggling with fragmented tools and uncertainty. Our long-term goal is to build a reliable digital trade network for Indian MSMEs, where small businesses can find opportunities, scale sustainably, and compete on equal footing in the digital economy.

Written by the company on its public Startup India profile. Not verified by us.