CONIFER AGRO TECHNOLOGIES PRIVATE LIMITED

In their own words

Conifer Agro Connect strives to create value across the food supply chain and food processing sector by blending knowledge of agriculture, food processing and technology. We adopt a solutions’ approach to design interventions and catalyze change. LiveFresh aims to capture a significant market share of the growing Food and vegetable market in India over the next 10 years through a strategy of online marketing and offline sales through small format community stores, coupled with backend integration of farm sourced produce adhering to global GAP standards. This will generate disintermediation benefits, provide better prices to farmers and bring high quality, graded and sorted, farm fresh food and vegetable to the Indian consumers. LiveFresh has developed a unique framework to create a seamless farm to home integrated supply chain to deliver fresh fruit and vegetable to the customers’ doorstep. Key features of this framework are: 1. Pre-Harvest Farming practices a. Adherence to global Good Agricultural Practices (GAP) b. Optimized input costs c. Varietal suitability 2. Post-Harvest management practices a. On-farm sorting and grading b. Temperature controlled storage and transit c. Significant reduction in farm to table transit time, ensuring freshness and enduring quality 3. Market linkage a. Market driven farming b. Connecting farm and farmers with consumers 4. Aggregation, packaging & dispatch a. Eco and consumer friendly standardized packaging b. Last-mile fulfillment through click and mortar model 5. Technology induction a. Using IOT for traceability b. Wing-to-wing ERP implementation (inventory, store, fleet, pack-houses) for just-in-time delivery to reduce inventory costs and maintain freshness 6. Quality Driven Processes a. Certification from globally recognized third party auditors (Eurofin) b. Concurrent process audit across all stages

Written by the company on its public Startup India profile. Not verified by us.