KOHENOOR NOVA PRIVATE LIMITED

In their own words

OMIRA is a jewellery brand focused on design-led, ethically sourced, and high-quality silver, gold, and diamond jewellery products catering to modern and traditional customers across India and global markets. Our business blends heritage craftsmanship with contemporary design innovation, offering a curated range of jewellery collections including fine silver pieces, certified gold creations, and ethically sourced diamond jewellery. OMIRA is committed to quality, authenticity, hallmarking standards, and enhancing customer experiences through e-commerce and selective retail strategies. The startup aims to digitally empower the traditional jewellery value chain by leveraging technology for customer engagement, online sales, virtual try-ons, personalized design options, and efficient supply-chain operations. Through strong branding, curated collections, transparent pricing, and a seamless omni-channel experience, OMIRA intends to build long-term customer relationships and scale sustainably in India’s growing jewellery ecosystem. Our core mission is to make premium jewellery accessible and aspirational while embracing responsible sourcing, hallmark compliance, and modern retailing best practices to differentiate in a competitive jewellery market.

Written by the company on its public Startup India profile. Not verified by us.