WELLNESSWINGMAN PRIVATE LIMITED

In their own words

Wellness Wingman is a modern health and wellness startup founded by Varun Nambiar and co-founded by Dhanalakshmi. The brand was born out of the growing need for scientifically backed, trustworthy wellness solutions amidst rising concerns around stress, poor nutrition, screen fatigue, and environmental factors that are taking a toll on physical and mental health. Consumers today are overwhelmed with generic, unverified products and are actively seeking safe, effective, and personalized options they can trust. Wellness Wingman addresses this gap by offering a clean-label range of supplements tailored for everyday wellness across all age groups, including children, adults, and seniors. Their product line includes targeted formulas like Brainy Bubbles (Omega-3 for kids), Glow Guardian (Omega-3 for adults), gender-specific multivitamins under the My Bodyguard series, Y2Age collagen for anti-aging, Hair Reborn biotin for hair health, Happy Belly probiotics for gut support, and GlutaBuddy glutathione for skin and detoxification. Each product is crafted in GMP-certified facilities, backed by research, and designed to fit seamlessly into modern routines. Wellness Wingman operates through a B2B retail model, distributing its products to pharmacies, supermarkets, wellness stores, and beauty outlets across India, with a strong focus on urban and semi-urban Tier 2 and 3 markets. The brand’s revenue is driven by retail sales, regional distributor partnerships, continuous product launches, and strategic retail expansion. Their marketing approach combines in-store visibility, influencer collaborations, local awareness campaigns, and educational content to build brand trust and consumer engagement. Positioned in the affordable-premium segment, Wellness Wingman differentiates itself from competitors like OZiva, Wellbeing Nutrition, and Himalayan Organics through its science-backed formulations, personalized approach, and clean ingredient transparency. The startup plans to expand a

Written by the company on its public Startup India profile. Not verified by us.