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DPIIT recognised District

ATHOME TECHNOLOGY PRIVATE LIMITED

Sectors as filed: Food Processing

The website is as filed on the register. We have not checked that it resolves. Something wrong with this record?

Six things we look for on every record: DPIIT recognition, a CIN, a website, a description, a logo and a funding signal. Not held here: Funding signal.

Where this is

District

Hooghly

West Bengal

Startup India records the district. We do not have a street address for this company, and we will not invent one.

No point is drawn, because we do not have one.

Geocode confidence: low

See all Hooghly records on the map How we placed this record

What this record amounts to

ATHOME TECHNOLOGY PRIVATE LIMITED is a Startup India record we can place no finer than Hooghly district, which holds 521 records in this snapshot. It is filed under Agriculture, which 22,640 records carry nationally. It carries no funding signal of any class, which is true of 465 of the 521 records in Hooghly.

Every figure above is counted from the 2026-08 snapshot and is the same number the page it links to prints.

In their own words

Tagline: Empowering Farmers, Delivering Freshness: A Comprehensive B2B & B2C Food Ecosystem. 1. Brief Description (Elevator Pitch) Mordai is a comprehensive food ecosystem initiative by Athome Technology Pvt Ltd, based in Arambagh, West Bengal. We bridge the gap between sustainable agriculture and modern consumer needs by integrating scientific farming support (B2B) with a hyper-local delivery network (B2C). From soil health optimization for farmers to delivering fresh groceries to doorsteps, Mordai ensures quality, transparency, and efficiency across the entire food supply chain. 2. Detailed Profile & Vision The Problem: Tier-2 and Tier-3 cities in India often face a dual challenge: Farmers lack access to real-time soil health data and direct market linkages, leading to lower yields and post-harvest losses. Consumers & Retailers struggle with inconsistent supply chains for fresh, quality-assured produce and groceries. The Solution: Mordai addresses these issues through a unified "Farm-to-Fork" ecosystem: For Farmers (B2B): We provide scientific support, including soil testing and consultancy, to improve crop quality at the source. For Consumers (B2C): We operate a robust e-commerce platform (mordai.in) for the delivery of fresh vegetables, groceries, and daily essentials, ensuring fair prices and convenience. Vision: To revolutionize the local food economy by creating a technology-driven value chain that increases farmer income, reduces food waste, and guarantees fresh produce for every household. 3. Business Model: The Dual Ecosystem A. B2B & Agri-Tech (The Foundation) Scientific Agriculture: We operate a Soil Testing Laboratory (via Athome Technology) to assist local farmers in optimizing crop health and yield. Farmer Empowerment: By providing consultancy and identifying high-yield crops, we ensure a steady supply of high-quality raw material for the market. Supply Chain: We aim to serve local businesses, retailers, and bulk buyers with graded, quality-checked produce. B. B2C & E-Commerce (The Marketplace) Hyper-Local Delivery: A dedicated online platform and logistics network delivering groceries, fresh vegetables, stationery, and household essentials in Arambagh and surrounding areas. Direct Sourcing: By sourcing directly from our partner farmers, we pass on cost benefits to the end consumer while ensuring freshness. 4. Key Innovativeness Unlike standard grocery delivery apps that focus solely on the "last mile," Mordai focuses on the "First Mile." By integrating backward into the agricultural process (soil testing and research), we control quality from the ground up. This holistic approach creates a self-sustaining cycle where better farming leads to better products for our customers. 5. Social & Economic Impact Farmer Upliftment: Free/affordable consultancy and soil health cards for local cultivators. Employment Generation: Creating local jobs in logistics, lab technology, and e-commerce management in the Hooghly district. Sustainability: Reducing food miles and wastage through efficient local sourcing and supply chain management. Quick Facts for Registration Form Startup Name: Athome Technology Pvt Ltd (Operating as Mordai) Industry: Food & Beverages / Agri-Tech Sector: Food Processing / Online Grocery / Agriculture Service Area: Tier-2/Tier-3 Cities (Currently Arambagh, Hooghly) Website: www.mordai.in

Written by the company on its public Startup India profile. Not verified by us.

What the record says

DPIIT recognition number
DIPP146098
CIN
U72900WB2022PTC256666
Registered on Startup India
2023
Self-declared stage
Early traction
Industry
Agriculture
District
Hooghly
State
West Bengal

The neighbourhood

This record carries no locality line, so the district is the finest ring we can place it in.

What we do not know

We have no liveness signal for any company on this site: no filings feed, no revenue, no check that the website still resolves. A record existing here means a record exists, not that a business is trading.

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