GROEN FINANCIAL ADVISORY PRIVATE LIMITED

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Information Form: Startup 1. Name of the Startup:GROEN FINANCIAL ADVISORY PVT LTD 2. Industry sector:ALGO TRADING 3. Location: PUNE 4. Immediate competitor: iRage Capital, Streak ,AlphaGrep, Kivi Capital, Mansukh Securities, Algoji, Open Futures, Dolat Capital, Kuants, TVISI Algo systems, Algo profits, Algo Bulls..etc. 5. Age of the startup:3 YEARS ( Company registerd on 18/10/2018) 6. Brief description: The algorithmic trading market is expected to witness a CAGR of 11.23% over the forecast period (2021-2026). Traditionally, traders keep track of their trading activities and investment portfolio by using market surveillance technology. Applications, such as algorithmic trading, have built-in intelligence to search for opportunities that exist in the market, as per the yield and other criteria defined by the user. Factors, such as favorable government regulations, increasing demand for fast, reliable, and effective order execution, growing demand for market surveillance, and reducing transaction costs, are expected to spearhead the need for the algorithmic trading market. Institutional investors and big brokerage houses use algorithmic trading to cut down on costs associated with bulk trading. 7. Detailed description: Due to the spread of COVID-19, stock markets plunged in March 2020, triggering circuit breakers that halted market-wide trading several times. Algo trading has been contributing to the market rebound after the March lows. Thus, algorithmic execution tools in foreign exchange have increased significantly since March 2020. As per the latest Survey by JPMorgan, more than 60% of trades for ticket sizes are bigger than USD 10 million were executed in March via an algorithm. This was compared to less than 50% a year ago. Hedge funds and real money accounts are leading the end-user industry. Additionally, a report on algorithmic trading by the National Institute of Financial Management, submitted to the Department of Economic Affairs in May 2010, found that algorithms accounted for half the orders on the National Stock Exchange (NSE) and the Bombay Stock Exchange (BSE). • In May 2020, Streak, the strategy development and algorithmic trading provider for retail investors, announced its Streak application in the United States. The company, which already counts 300,000 retail investors as clients and has handled over half a billion dollars in trading turnover, is now expected to provide American users access to a wide range of advanced trading capabilities for multiple asset classes, allowing them to find new trading inspiration, build strategies, and rapidly capture new opportunities as they arise. Streak breaks the barriers for algo trading, which generally require traders and investors to learn code or pay for expensive, slow, and clunky legacy software. 8. Stage:Seed stage 9. Amount of investment needed: 10 CR. 10. Area of expenditure of the investment:Office Infra, Team Hiring, Advertising, Brand Building and for algo trading book building of company. 11. Valuation: 12. Current monthly revenue:10k 13. Size of the market opportunity: In India, they account for 35-40 per cent of total turnover on the exchanges. ... Industry reports suggest global algorithmic trading market size is expected to grow from $11.1 billion in 2019 to $18.8 billion by 2024, expanding at a compound annual growth rate (CAGR) of 11.1 per cent. 14. Website:www.stockhub.co.in ( This is old website yet for algo we have not created ) 15. Personal investment amount: 3 lakh 16. Earlier outside investment size:0 17. Debt/ other financial liabilities:0 18. Any litigation:no 19. If yes, details of the litigation with case number: Information Form: Team 1. Primary contact person’s name:Somnath Patil 2. Primary contact person’s phone number:[phone redacted] 3. Email ID:[email redacted] 4. Team Size:2 5. Number of founders:2 6. Number of core team members:2 7. Any criminal/civil litigation on any core team member:No

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