IBEC JUST WALK PRIVATE LIMITED

In their own words

At IBEC Just Walk Private Limited, we are on a mission to turn walking into a nationwide movement that unites people, promotes healthier living, and strengthens community ties. Over the next five years, we will host 100 large-scale walking festivals across India, along with 44 corporate walks to encourage workplace wellness. Each event creates opportunities for local vendors, artists, volunteers, and logistics teams—generating employment and boosting local economies. What sets us apart is our innovative approach: combining technology, content, and community-building to create a scalable, impactful experience. At the core of this vision is a sustainable Intellectual Property (IP)-led model that builds a long-term, replicable walking community across the country. Our mobile app supports virtual participation, progress tracking, and connection among walkers, ensuring broad accessibility. We also run the Just Walk India Podcast, sharing inspiring stories and expert insights that foster deeper engagement and highlight walking's transformative potential. To drive participation, we use a robust, year-round multi-channel marketing strategy focused on social media and digital platforms. This keeps the community active and growing throughout the year. Our goal is to engage 70,000 walkers over the next five years, with virtual participation increasing by 20% annually. By combining physical events with digital platforms, we’re redefining walking as a tech-enabled, community-driven movement for a healthier, more connected India.

Written by the company on its public Startup India profile. Not verified by us.