INMEMORY MEDIA HOUSE PRIVATE LIMITED

In their own words

We wish to make people see obituary in a new light.Unlike traditional newspaper obituary which is more of a formality, with limited exposure and less convenient approach.An online dedicated platform where people can store ,cherish and share the memories who are no more in this world and that stays forever for the world to see. Social networks like facebook and twitter are for all common events of life and don’t offer required sensitivity for dealing with incidents such as remembrance and memorials and there is no dedicated platform for remembrance at pan India level. The overall market potential remembrance and obituary is about 5000 crore in India with 135 crore plus population,7 percent is the mortality rate.Add to it the number of people who have already died.On a an average for every single remembrance profile,we can have atleast 5 viewers which can consist of family members,friends and families to say atleast. News papers have 7 obituary profiles on a average everyday with pricing ranging from Rs 500 to Rs 5000 depending on number of words and size per city.So even if we take an average price of Rs 2000 for 7 remembrance per day for 350 days, it comes to around 49 lakhs per city per year.Add to it the full page and half page ads of biggies from corporate which cost somewhere between 20,0000 to 10 lakhs depending on publication and city.

Written by the company on its public Startup India profile. Not verified by us.