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DPIIT recognised District

Lurance Fragrances Private Limited

Plot No-14/271, Kalinga Ashok Vihar, Gopinathpur, Khorda, Bhubaneswar, Odisha 751002

Registered office as filed with the MCA.

Sectors as filed: Lifestyle

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Six things we look for on every startup: DPIIT recognition, a CIN, a website, a description, a logo and a funding signal. Not held here: Website, Logo and Funding signal.

Location

Where this is

District

Bhubaneswar

Odisha

Startup India records the district. We do not have a street address for this company, and we will not invent one.

No point is drawn, because we do not have one.

Somewhere in this district

The register records this company's district and nothing finer, so the district is what is drawn. No point is shown, because we do not have one.

Map data © OpenStreetMap contributors · © Protomaps

Geocode confidence: low

See all Bhubaneswar startups on the map How we placed this startup

In context

What this startup amounts to

LURANCE FRAGRANCES PRIVATE LIMITED is a Startup India startup we can place no finer than Bhubaneswar district, which holds 3,908 startups in this snapshot. 50 of those startups are filed under Fashion, 1% of the district. It carries no funding signal of any class, which is true of 3,522 of the 3,908 startups in Bhubaneswar.

Every figure above is counted from the 2026-08 snapshot and is the same number the page it links to prints.

In their own words

Lurance Fragrances Private Limited is a private limited company (CIN-U2023OD2026PTC052853) registered in state of Odisha of India. The main purpose of its creation as retrieved from its Memorandum of Association is manufacturing, processing, blending, and formulating perfumes, fragrances, attars, essential oils, deodorants, and allied personal care products. Manufacture Lurance Fragrances Private Limited is pioneering a data-driven, olfactory-tech approach to the fragrance industry. Unlike traditional perfume houses, we have developed a proprietary "Scent-Mapping Algorithm" that leverages consumer neuro-preferences to create bespoke, high-stability aromatic compounds. The Innovation: Our core product line utilizes advanced micro-encapsulation technology, ensuring a time-released fragrance profile that lasts 40% longer than standard formulations while using 20% less synthetic alcohol. We are currently developing a Smart-Scent Delivery System—an IoT- enabled diffuser prototype designed for the "Scented Spaces" market, allowing users to control fragrance intensity and profile via a mobile application. The Problem We Solve: 1. Personalization Gap: We bridge the gap between mass-market generic scents and unaffordable niche perfumery through tech-enabled customization. 2. Sustainability: We focus on a "Green Chemistry" model, utilizing upcycled botanical waste as base notes, significantly reducing the environmental footprint of fragrance extraction. Scalability & Impact: Our business model is built for rapid scale via a D2C (Direct-to-Consumer) platform integrated with an AI-stylist. By digitizing the fragrance selection process, we eliminate the physical limitations of traditional retail, aiming to capture a significant share of the global wellness and home-care market while creating high-value jobs in chemical research and digital commerce. 3. Employment generation: In line with its objects of manufacturing, processing, and distribution of fragrance products, the comp

Written by the company on its public Startup India profile. Not verified by us.

The listing

What the startup says

DPIIT recognition number
DIPP255611
CIN
U20232OD2026PTC052853
Incorporated (MCA)
2026
Registered on Startup India
2026
Self-declared stage
Prototype
Industry
Fashion
Fashion in Bhubaneswar
50 startups
District
Bhubaneswar
State
Odisha
Registered pincode
751002
MCA status
Active
Company class
Private
Registrar
RoC-Cuttack
Authorised capital
₹10,00,000
Paid-up capital
₹1,00,000

Building a list? 3,908 Bhubaneswar startups are in Explore, with website and CIN columns, the first 25 free.

Nearby

More startups near here

Other startups the register places in Bhubaneswar, ranked by the evidence held on each, the same six things the dots near the top count.

Around it

The neighbourhood

This startup carries no locality line, so the district is the finest ring we can place it in.

All 3,908 registered startups in Bhubaneswar are analysed in a 46-page report. About the report

Limits

What we do not know

We have no liveness signal for any company on this site: no filings feed, no revenue, no check that the website still resolves. A startup existing here means a startup exists, not that a business is trading.

Is this your company?

Everything here comes from public government records. If something is wrong, the authoritative place to correct it is the Startup India portal itself, and we will pick the correction up on the next monthly snapshot. To flag an error on our side, use the report link or write to trust@indianstartupmap.com.

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