LURANCE FRAGRANCES PRIVATE LIMITED
Bhubaneswar, Odisha
In their own words
Lurance Fragrances Private Limited is a private limited company (CIN-U2023OD2026PTC052853) registered in state of Odisha of India. The main purpose of its creation as retrieved from its Memorandum of Association is manufacturing, processing, blending, and formulating perfumes, fragrances, attars, essential oils, deodorants, and allied personal care products. Manufacture Lurance Fragrances Private Limited is pioneering a data-driven, olfactory-tech approach to the fragrance industry. Unlike traditional perfume houses, we have developed a proprietary "Scent-Mapping Algorithm" that leverages consumer neuro-preferences to create bespoke, high-stability aromatic compounds. The Innovation: Our core product line utilizes advanced micro-encapsulation technology, ensuring a time-released fragrance profile that lasts 40% longer than standard formulations while using 20% less synthetic alcohol. We are currently developing a Smart-Scent Delivery System—an IoT- enabled diffuser prototype designed for the "Scented Spaces" market, allowing users to control fragrance intensity and profile via a mobile application. The Problem We Solve: 1. Personalization Gap: We bridge the gap between mass-market generic scents and unaffordable niche perfumery through tech-enabled customization. 2. Sustainability: We focus on a "Green Chemistry" model, utilizing upcycled botanical waste as base notes, significantly reducing the environmental footprint of fragrance extraction. Scalability & Impact: Our business model is built for rapid scale via a D2C (Direct-to-Consumer) platform integrated with an AI-stylist. By digitizing the fragrance selection process, we eliminate the physical limitations of traditional retail, aiming to capture a significant share of the global wellness and home-care market while creating high-value jobs in chemical research and digital commerce. 3. Employment generation: In line with its objects of manufacturing, processing, and distribution of fragrance products, the comp
Written by the company on its public Startup India profile. Not verified by us.
What the record says
- DPIIT recognition number
- DIPP255611
- CIN
- U20232OD2026PTC052853
- Registered on Startup India
- 2026
- Self-declared stage
- Prototype
Where this is
District
Bhubaneswar
Odisha
Startup India records the district. We do not have a street address for this company, and we will not invent one.
No point is drawn, because we do not have one.
Geocode confidence: medium
What we do not know
- no website on file
- no incorporation date
- no funding signal of any kind
- no address beyond the district
We have no liveness signal for any company on this site: no filings feed, no revenue, no check that the website still resolves. A record existing here means a record exists, not that a business is trading.
Is this your company?
Everything here comes from public government records. If something is wrong, the authoritative place to correct it is the Startup India portal itself, and we will pick the correction up on the next monthly snapshot. To flag an error on our side, write to trust@indianstartupmap.com.