OUTCUE MEDIA PRIVATE LIMITED

In their own words

Vision: To Make The Internet Safer Mission: To Work With Social Platforms Using Human Intelligence & AI to Moderate and Manage Harmful Content. Internet users in India have now crossed the 50 crore mark, edging close to 60 crore users or almost half the population. India’s digital revolution is now sweeping across cities, towns and villages across the nation, driven by easy to access mobile phones and data plans. India now has 12% of global internet users, second only to China at 21% and now ahead of the United States which is at 8%. This is a staggering figure and also reflects the influence India will have over the world wide web in more ways than one. A key component of the growth and reach of the internet in India has been driven by social platforms. For example, Facebook has over 210 million users in India while WhatsApp (also owned by Facebook) has over 230 million users at this point. The growth of social platforms has also meant unrestricted and unregulated flow of information and misinformation, in many cases for the betterment of society but also in some cases, leading to destruction, damage and anti-national activity. Outcue Media has been incorporated to work with platforms like Facebook (among others) to help fight this growing threat of misinformation and fake news. Outcue works with platforms to moderate content and establish the veracity of posts that are going viral and have likely damaging impact on our society.This is now a real-time, 24X7 effort and one of the few of its kind in the world. Outcue does this by working with its in-house research team and is now exploring strategic partnerships with artificial intelligence ventures in India and overseas. Outcue aims to become the largest India player to manage and moderate content for social platforms and businesses by using a combination of artificial intelligence and human intelligence.

Written by the company on its public Startup India profile. Not verified by us.