RENOMANIA INDIA PRIVATE LIMITED

In their own words

Renomania was founded in 2015 by Cofounders Sundeep Malhotra ( Ex Homeshop18) , Navneet and Ritu Malhotra ( Architects from SPA and IIT Delhi ) Renomania is a home-Interior discovery platform that derives its strength from its vast India centric content library and a strong interactive community to create an inspiration driven shopping experience. Instead of selling the product, Renomania is selling a dream to its customer. High-quality content that seamlessly blends into their journey not only delivers rich experiences, but also improves the return on our digital investment. So our focus is clear. Create India’s largest, most comprehensive library of monetisable content. The Content led Community model includes - A High quality photo documentation of Indian homes along with information about the products and finishes as seen in them, alongwith detailed information about their designer and their offered services. These images are a common language for home owners and the professionals alike to understand, communicate & engage. B Informative blogs and stories that entertain and address the pain. C Self Ingestion mode has given us the width and depth of content while photo documentation of beautiful homes by the Renomania photographers has catapulted the quality of design experience by the user. D Additional information about products and finishes as seen in the photos are also visible to the user on mouse over action. E Each photo can be saved in multiple scrapbooks and shared individually or collectively as a scrapbook. F User can rate, review an image or the service of the professional. They can also ‘contact the pro’ and interact with them using the chat like mode of the site. Commerce Creating marketable content is a very high priority for Renomania. Every asset on the site like Photo’s, Tags on photo [with product info], linking products to inspirational images, listing of Professional or a Product, Blogs, contact a pro, Chat [leads], Buy product…all have an embedded market opportunity built into their DNA. Current revenue streams 1, Affiliates 2. Premium Listing 3. Content and native marketing and Advertisements 4. CPC, CPM

Written by the company on its public Startup India profile. Not verified by us.