ACCELERATE PRODUCTX VENTURES PRIVATE LIMITED
South Delhi, Delhi
Sectors as filed: Others, Retail Technology
The website is as filed on the register. We have not checked that it resolves.
Six things we look for on every record: DPIIT recognition, a CIN, a website, a description, a logo and a funding signal. This record has all six.
What this record amounts to
ACCELERATE PRODUCTX VENTURES PRIVATE LIMITED is a Startup India record placed at street level in South Delhi, one of 43,654 records we hold in Delhi. 2,251 of those records are filed under Food & Beverages, 5% of the district. The one funding signal on it is: Self-declared on the government form, unverified.
Every figure above is counted from the 2026-08 snapshot and is the same number the page it links to prints.
In their own words
The NEW Shop pitch deck The New Shop is world’s first targeted retail who knows its customers and what they buy. It is a chain of highly scalable high-speed retail “shop in shop” stores in alternative distribution locations such as budget hotels, co-working spaces, office complexes, universities, railway stations, hostels, gyms etc. for customers to try and buy new and unique lifestyle products that are relevant and curated for their needs. There are currently over 100 active stores in Delhi NCR and Jaipur and planning to grow to 1000+ by June 2020 and 10,000 stores by December 2023. The company’s vision is to become the largest retail chain in the world. The New Shop aggregates new age Indian brands (startups and MSMEs), working with them directly and providing them distribution and access to captive audience. Problem statement: Owing to poor distribution, 6 out of 7 products fail ! i.e. 85% failure rate. Organized retail penetration in India is very low at 9% compared to 85% in USA. This makes distribution too expensive and time consuming. High placement fees and long waiting time as too many brands are fighting for too little space. This makes distribution a key challenge for new product innovations. Product discoverability is a challenge for new products on online marketplaces as well, as ecommerce buys are more traditional and less adventurous, not a platform for habit breaking products. Impulse purchases, “touch and feel” and the “try before you buy” feelings of retail that are very necessary for new products can’t be replicated by online marketplaces. India is a country of big opportunities. Size of retail in India is expected to be 1.1 trillion dollar by 2020 from 680 billion dollar currently. Modern retail is expected to grow at 20-25% p.a. India’s consumer spending is to touch 4 trillion dollar by 2025, making it the third largest consumer market in the world. A Nielsen report stated that 59% of shoppers at modern retail said they loved to try new products. Modern trade outlets have emerged as innovation labs for those consumers who use such stores to experiment with new launches across categories. Breakthrough innovations have grown 7 times as fast in modern trade. The New Shop will solve the problem of distribution and discovery of consumer products across India and take the best of Indian products to the world.
Written by the company on its public Startup India profile. Not verified by us.
What the record says
- DPIIT recognition number
- DIPP49116
- CIN
- U74999DL2019PTC346742
- Incorporated (MCA)
- 2019
- Registered on Startup India
- 2019
- Self-declared stage
- Early traction
- Industry
- Food & Beverages
- Food & Beverages in Delhi
- 2,251 records
- District
- Delhi
- State
- Delhi
- MCA status
- Active
- Company class
- Private
- Registrar
- RoC-Delhi I
- Authorised capital
- ₹11,20,000
- Paid-up capital
- ₹4,34,290
Funding signals
We hold evidence classes, not events. There is no amount and no date here because we do not have them, and a class says only where the company was named. 4,228 of the 43,654 records in Delhi carry a signal of some class.
- Self-declared on the government form, unverified
Where this is
Street-level
South Delhi
Delhi
Street-level coordinate, derived from the company's MCA registered address. We publish the locality, South Delhi, not the door number, because registered offices are frequently founders' home addresses.
Geocode confidence: high
The neighbourhood
We hold South Delhi as a line of text on this record, not as an index, so we cannot tell you which other companies share it. The district is the finest ring we count.
Is this your company?
Everything here comes from public government records. If something is wrong, the authoritative place to correct it is the Startup India portal itself, and we will pick the correction up on the next monthly snapshot. To flag an error on our side, use the report link or write to trust@indianstartupmap.com.
How we built this record Where the data comes from How you may reuse it
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