WILD ROOSTER VENTURES PRIVATE LIMITED

In their own words

The Company is a Private Limited enterprise incorporated with the objective of building an integrated, technology-enabled business in the agri-food and food services sector. The startup focuses on poultry feed manufacturing, poultry farming, hatcheries, storage and allied infrastructure, along with processing, trading, and distribution of poultry products, food products, and related consumables. The startup aims to create a sustainable and scalable value chain covering procurement, production, processing, storage, distribution, and retailing of food and agri-based products. Its activities include manufacturing poultry feed, managing poultry farms and hatcheries, handling live and processed poultry, eggs, meat, fish, and marine products, and developing ready-to-cook and value-added food items that meet modern consumer needs for quality, hygiene, and convenience. In addition, the Company proposes to establish and operate retail formats such as stores, restaurants, cafés, food courts, kiosks, mobile food units, vending solutions, and online platforms for direct-to-consumer and business-to-business distribution. By combining physical outlets with digital channels, the startup seeks to improve market reach, reduce intermediaries, and enhance traceability and efficiency across the supply chain. The startup also intends to leverage innovation in operations, logistics, cold storage, packaging, and process optimization to minimize wastage, improve food safety, and ensure consistent quality. Collaboration models such as franchises, joint ventures, partnerships, and agency arrangements will be adopted to enable faster expansion and localized market penetration. With a strong emphasis on organized food production, ethical sourcing, and compliance with regulatory standards, the Company aims to address gaps in the unorganized poultry and food retail sector. The startup’s long-term vision is to emerge as a reliable, scalable, and sustainable food and agri-business enterprise,

Written by the company on its public Startup India profile. Not verified by us.