BETTER LIFE CHENNAI LLP

In their own words

Better Life Chennai LLP is a partnership set up to locally develop, manufacture, distribute and retail an innovative range of international foods and beverages, customized and suited to the Indian consumption patterns, palette and driving health benefits. One of the main products that the company is developing in this area is bubble tea. Bubble Tea is a beverage made of a variety of black teas, white teas, red teas, ooling teas etc. which is of Taiwanese origin which is served hot or cold and with a wide variety of toppings like popping bobas (fruit filled bubbles), tapioca pearl chewy bobas that are consumed along with the drink through a fat straw. In addition to being fun, the beverage brings a host of health benefits from the antioxidants in the teas and also can be served vegan to improve health benefits. The international bubble tea market is expected to reach 4 billion USD by 2027 and there is no major bubble tea player that has entered the Indian market yet. Bubble tea is a very popular beverage in most Western nations and South Eastern nations. There is also no major local player in this industry. Better Life Chennai LLP intends to scale through a nation wide network of retail chains as well generate local manufacturing capabilities and employment through vertical integration. Today tapioca is actually exported in large quantities from Southern India and imported back in the form of boba pearls. The company will aim to develop and improve the market for bubble tea in India through a network of nation-wide chains and bring manufacturing in to support vertical integration as well. The company aims to get to 100 stores in the next 2-3 years pan-India.

Written by the company on its public Startup India profile. Not verified by us.