EVIO AI TECHNOLOGY PRIVATE LIMITED

In their own words

OptimX is an AI-driven promotion and advertising management platform built to solve a real, boring, expensive problem: small and mid-sized businesses wasting money on fragmented, hard-to-run digital promotions. Today, businesses selling on platforms like ride-hailing apps, marketplaces, and delivery or commerce apps struggle with scattered promotion tools, zero clarity on ROI, and no time to learn complex ad dashboards. OptimX fixes this by giving them one place to create, manage, and optimise promotions across platforms using AI. At its core, OptimX analyses business performance data and automatically suggests what promotions to run, where to run them, and how much to spend. Instead of guessing, businesses get clear AI-backed recommendations, simple controls, and actionable insights. The platform focuses on outcome-driven decisions, not vanity metrics. OptimX is designed for SMBs and retailers who don’t have marketing teams but still want results. The product reduces promotion inefficiency, improves visibility, and helps businesses grow revenue with less manual effort and lower acquisition cost. The company leverages AI, automation, and data analytics to simplify promotional decision-making and make performance marketing accessible, measurable, and scalable for non-technical business owners.

Written by the company on its public Startup India profile. Not verified by us.