1407 SHASHO INFLU PRIVATE LIMITED

In their own words

Product Name & Trademark - Pyper Explainer video on how the platform works Pyper is an internet based organization that acts as a connecting platform between people who have a large social media following (lots of followers and friends on Facebook, Instagram, Twitter, LinkedIn etc.) and companies (brands) who want those people to advertise on social media on their behalf. The brands post their requirements for digital marketing campaigns on Pyper looking for social media influencers (people who have a lot of friends and followers) who can create and post content related to the brand. This would help the brand become known in wider circles very quickly and also help in increasing sales. Once the brands put out their requirements, the social media influencers create the digital content and submit it for approval to the brands, mentioning the fee they would charge for posting such content on their social media profiles. If the brands like the content and the social media influencer, they approve it and pay the social media influencer to post it on his accounts. Pyper takes a commission on each such transaction. The brands can also buy the digital content created by the social media influencers for a separate fee. Pyper would also take a commission on that. Once the digital content is bought, the brands can repurpose it any way they want. Unless the digital content is bought, the rights to that content remains with the social media influencer or whoever has created it.

Written by the company on its public Startup India profile. Not verified by us.