MEDCENTER HOSPITAL PRIVATE LIMITED

In their own words

India’s immense socioeconomic, ethnic, epidemiological and demographic diversity creates fertile ground for innovation, and this holds true in the healthcare sector. Much has been written on healthcare innovators and novel technologies emerging from India. While the focus tends to be on affordable medical equipment, therapies and information and communication technologies, outside of the spotlight, some private healthcare organizations are unleashing pioneering delivery models to provide basic care to the poor. For our purposes, a delivery model is merely the ways in which care is provided to a person, population group or patient cohort. Understanding the roll-out process, costs and impacts of these innovative delivery models is important in light of government goals to progressively achieve UHC and to strengthen primary healthcare. Currently, most healthcare in India is of an on-demand, curative nature, and is primarily provided by hospitals and private practitioners. This is especially the case in the ambulatory market. On one hand, public ambulatory facilities emphasize disease-oriented vertical programs and RMNCH services. On the other, private providers, who deliver over 70 percent of ambulatory care, operate on a fee-for-service basis and have few incentives to move away from the prevailing episodic model of care. Yet the changing burden of disease in India, coupled with rapid aging and urbanization, necessitate a new model in which primary healthcare takes a foundational role and there is close and regular interaction along the continuum of providers, including hospital-based professionals, primary care providers, community health workers and home care providers. Recent government directives are taking first steps toward developing such a model with an emphasis on comprehensive primary healthcare, aligned with global best practice. However, government focus tends to be inward – limited to the public delivery system, which is a relatively small player in the healthcare delivery landscape – rather than looking more broadly at the sector as a whole, and learning from innovative non-profit and for-profit players across India. We are supporting healthcare innovation in India through- • Our Health Care Services and Superspeciality Hospital • Building Hospital and Radiation Oncology Center.

Written by the company on its public Startup India profile. Not verified by us.

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